1. Focus on the look of the post:  The quality of the post will define the level of attraction in it. No one likes clicking on a low-resolution picture with a vague captain. Work on the outlook.
  • Use Hashtags: Optimize your Instagram stories by adding hashtags to enhance the probability of being searched because many people search a content by specific words.
  • Show yourself: This is a highly under-utilized aspect. If you have a brand, people love to know about people behind it. Show your team to your customers and get them to interact with them.
  • Create Instagram Ad campaign: There are different types of ads you can run on Instagram- from feed-style videos and images to Stories ads. Make sure you are targeting the right audience in terms of age group, gender and beliefs.